In 2022, Mama brand earned 168 million consumer reach points under the FMCG sector in Thailand. This was followed by Lay's and Dutch Mill brand. In that same year, around 80.2 percent of Thai households bought Mama products.
Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions)
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Other statistics that may interest you FMCG market in the Asia-Pacific region
Overview
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Segments
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Global key players
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Leading brands
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Leading exports
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Leading imports
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- Premium Statistic Beer imports APAC 2022, by country
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Consumer behavior
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- Premium Statistic Leading FMCG shopping channels Asia Q2 2022, by country
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Further related statistics
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- FMCG brand preferences Philippines 2022, by consumer reach points
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- Mexico: most chosen FMCG brands 2022
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Statistics
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- UK: subscribers to leading FMCG Corporate brands on YouTube channels 2021
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- Percentage of U.S. consumers that buy more private label products 2013, by generation
- Leading FMCG brands in Catalonia Spain 2014
Kantar Worldpanel. (July 5, 2023). Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions) [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/
Kantar Worldpanel. "Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions)." Chart. July 5, 2023. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/
Kantar Worldpanel. (2023). Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions). Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/
Kantar Worldpanel. "Leading Fast-moving Consumer Goods' Brands in Thailand in 2022, by Consumer Reach Points (in Millions)." Statista, Statista Inc., 5 Jul 2023, https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/
Kantar Worldpanel, Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions) Statista, https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/ (last visited June 16, 2024)
Leading fast-moving consumer goods' brands in Thailand in 2022, by consumer reach points (in millions) [Graph], Kantar Worldpanel, July 5, 2023. [Online]. Available: https://www.statista.com/statistics/1214216/thailand-preferred-fmcg-brands-by-consumer-reach-points/