The share of video digital display advertisement spending in the Middle East and North Africa (MENA) region in 2020 was about 62 percent, compared to about 39 percent in Europe. The total digital advertisement spending in the region was about 3.64 billion U.S. dollars in that year.
Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format
Characteristic
Share of spending
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IAB GCC. (September 22, 2021). Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/
IAB GCC. "Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format ." Chart. September 22, 2021. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/
IAB GCC. (2021). Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format . Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/
IAB GCC. "Video Share of Digital Display Advertisement Spending in The Middle East and North Africa Region in 2020, by Format ." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/
IAB GCC, Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format Statista, https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/ (last visited June 18, 2024)
Video share of digital display advertisement spending in the Middle East and North Africa region in 2020, by format [Graph], IAB GCC, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1274887/mena-video-share-of-digital-display-ad-spending-by-format/