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Tiago Bianchi
Research expert covering internet & gaming in Latin America and Spain
Get in touch with us nowAs of the third quarter of 2023, the most common type of social media account followed by internet users in Spain was closer contacts like friends, family, and acquaintances - about six in ten Spanish online users did so. Bands, singers, and musicians were the second most followed type of social media accounts in the country, with approximately 34.2 percent of internet users in Spain following such accounts.
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Global overview
Benchmark
Performance
Demographics
Usage
Influencers and advertising
Social commerce
* For commercial use only
Basic Account
Starter Account
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.