Leading social media usage reasons in Mexico 2023

Published by
Tiago Bianchi,
Mar 13, 2024

A survey conducted in the third quarter of 2023 found that around 60.3 percent of internet users in Mexico used social media to stay in touch with friends and family. Reading news stories was the second main reason for using social media for about 44.9 percent of the respondents. Filling spare time and finding content were important reasons for 43.7 and 41.8 percent of social media users, respectively.

Most popular reasons for internet users in Mexico to use social media as of 3rd quarter 2023

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Sources

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Release date

February 2024

Region

Mexico

Survey time period

Q3 2023

Age group

16-64 years

Special properties

internet users

Method of interview

Online panel

Supplementary notes

Multiple answers were possible.

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Statistics on " Social media usage in Mexico "

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Other statistics that may interest you Social media usage in Mexico

Overview

6

Usage

8

Facebook

5

Instagram

5

TikTok

4

YouTube

6

Messaging apps

7

Other platforms

5

Influence marketing

6

Social commerce

6

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Topics

Social media usage in MexicoSocial media usage in the CaribbeanSocial media usage in Latin AmericaSocial media usage in BrazilE-commerce in Mexico
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