TikTok was used by more than 28 percent of people in Japan in fiscal year 2022. The penetration rate almost tripled since fiscal year 2018. A breakdown by age group shows that the video-sharing service was particularly popular among young people.
Share of people who use TikTok in Japan from fiscal year 2018 to 2022
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Share of respondents
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*The source counts the answers of the survey conducted in November 2022 as figures for fiscal year 2022. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year. Figures for previous years are based on earlier surveys, each with a sample size of 1,500 respondents.
Data prior to fiscal year 2021 come from previous reporting.
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Ministry of Internal Affairs and Communications (Japan). (June 23, 2023). Share of people who use TikTok in Japan from fiscal year 2018 to 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). "Share of people who use TikTok in Japan from fiscal year 2018 to 2022." Chart. June 23, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). (2023). Share of people who use TikTok in Japan from fiscal year 2018 to 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). "Share of People Who Use Tiktok in Japan from Fiscal Year 2018 to 2022." Statista, Statista Inc., 23 Jun 2023, https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/
Ministry of Internal Affairs and Communications (Japan), Share of people who use TikTok in Japan from fiscal year 2018 to 2022 Statista, https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/ (last visited June 18, 2024)
Share of people who use TikTok in Japan from fiscal year 2018 to 2022 [Graph], Ministry of Internal Affairs and Communications (Japan), June 23, 2023. [Online]. Available: https://www.statista.com/statistics/1337399/japan-tiktok-penetration-rate/