China: online privacy and security concerns 2023 | Statista

According to a 2023 survey on the digital usage in China, over a third of the Chinese internet users said they used ad blockers when surfing on the internet. One in five respondents expressed concerns about internet companies misusing their digital data.

Attitudes and actions relating to online privacy and security among surveyed internet users in China as of 3rd quarter 2023

Characteristic	Share of surveyed internet users
Use a tool to block ads on the internet at least some of the time	38.5%
Decline cookies on websites at least some of the time	25.7%
Use a virtual private network to access the internet at least some of the time	21.8%
Worry about how companies might use their online data	20.6%

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Release date

February 2024

More information

Region

China

Survey time period

Q3 2023

Age group

16-64 years

Method of interview

Online survey

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