Leading social media platforms among e-shoppers in Lithuania 2023
The leading social media network among internet shoppers in Lithuania was Facebook, according to nearly nine in ten respondents who reported to have used it at least once a week in a survey conducted in mid-2023. Overall, around 1.4 million people in Lithuania were found to be accessing Facebook every week. YouTube came in the second place, with more than three quarters of the polled audience citing the same usage frequency.