The statistic shows most resonant advertising message types in select countries in Asia in the first quarter of 2015. It was found that family-oriented ads were most likely to resonate with Vietnamese consumers, with 59 percent of respondents from Vietnam stating they found such ads appealing.
Most resonant advertising message types in select countries in Asia in 1st quarter 2015
Characteristic
Indonesia
Malaysia
Philippines
Singapore
Thailand
Vietnam
South Eastern Asia
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* Nielsen surveyed more than 30,000 respondents from 60 countries. A separate number of respondents for the countries mentioned in the statistic was not provided.
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Website (vneconomictimes.com). (September 30, 2015). Most resonant advertising message types in select countries in Asia in 1st quarter 2015 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/468913/resonant-ad-messages-asia/
Website (vneconomictimes.com). "Most resonant advertising message types in select countries in Asia in 1st quarter 2015." Chart. September 30, 2015. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/468913/resonant-ad-messages-asia/
Website (vneconomictimes.com). (2015). Most resonant advertising message types in select countries in Asia in 1st quarter 2015. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/468913/resonant-ad-messages-asia/
Website (vneconomictimes.com). "Most Resonant Advertising Message Types in Select Countries in Asia in 1st Quarter 2015." Statista, Statista Inc., 30 Sep 2015, https://www.statista.com/statistics/468913/resonant-ad-messages-asia/
Website (vneconomictimes.com), Most resonant advertising message types in select countries in Asia in 1st quarter 2015 Statista, https://www.statista.com/statistics/468913/resonant-ad-messages-asia/ (last visited June 18, 2024)
Most resonant advertising message types in select countries in Asia in 1st quarter 2015 [Graph], Website (vneconomictimes.com), September 30, 2015. [Online]. Available: https://www.statista.com/statistics/468913/resonant-ad-messages-asia/