In 2021, programmatically bought ads accounted for 94.5 percent of digital display advertising spending in the United Kingdom (UK). This share is expected to increase to 96 percent by the end of 2024.
Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024
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Insider Intelligence. (January 18, 2024). Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/
Insider Intelligence. "Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024." Chart. January 18, 2024. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/
Insider Intelligence. (2024). Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/
Insider Intelligence. "Share of Programmatic in Digital Display Advertising Spending in The United Kingdom (Uk) from 2013 to 2024." Statista, Statista Inc., 18 Jan 2024, https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/
Insider Intelligence, Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024 Statista, https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/ (last visited June 18, 2024)
Share of programmatic in digital display advertising spending in the United Kingdom (UK) from 2013 to 2024 [Graph], Insider Intelligence, January 18, 2024. [Online]. Available: https://www.statista.com/statistics/475118/programmatic-digital-display-ad-spending-share-of-total-spend/