Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars)
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Other statistics that may interest you Programmatic advertising in the United States
Overview
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- Premium Statistic Programmatic ad spending in the U.S. 2017-2027
- Premium Statistic Programmatic ad spend growth in the U.S. 2018-2027
- Premium Statistic Digital ad spend in the U.S. 2023, by purchase method
- Premium Statistic U.S. programmatic ad spend 2023, by purchase method & industry
- Premium Statistic Change in programmatic ad budgets in the U.S. 2024
- Premium Statistic Cookie-based vs cookieless programmatic ad buys in the U.S. 2023, by industry
- Premium Statistic Share of MFA sites in programmatic market worldwide 2023
- Premium Statistic Leading sell-side platforms on iOS in the U.S. & Canada 2023
Display & video
7
- Premium Statistic Programmatic display ad spending in the U.S. 2018-2024
- Premium Statistic Share of programmatic in display ad spend in the U.S. 2018-2024
- Premium Statistic Programmatic ad spend in the U.S. 2013-2023, by device
- Premium Statistic Walled garden programmatic display advertising spending in the U.S. 2021-2025
- Premium Statistic Programmatic digital video ad views growth in the U.S. 2021-2022
- Premium Statistic Programmatic digital video ad views in the U.S. 2022-2023, by device
- Premium Statistic Premium digital video ad views in the U.S. 2021-2023, by transaction type
Connected TV
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- Premium Statistic CTV ad spend in the U.S. 2019-2027
- Premium Statistic CTV ad views in the U.S. 2020-2022, by device
- Premium Statistic CTV ad spend share in the U.S. 2020-2024, by company
- Premium Statistic Shift of media budgets to OTT/CTV in the U.S. 2023, by medium
- Premium Statistic Reasons for shifting ad spend to CTV/OTT in the U.S. 2023
- Premium Statistic Connected TV programmatic advertising household reach in the U.S. 2022
- Premium Statistic Leading CTV advertising challenges in the U.S. 2023
- Premium Statistic Top obstacles preventing CTV ad spending in the U.S. 2023
Digital out-of-home
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- Premium Statistic Share of U.S. marketers including or intending to add prDOOH to media plans 2023
- Premium Statistic Top methods for purchasing DOOH campaigns according to marketers in the U.S. 2023
- Premium Statistic Share of programmatic OOH spending in the U.S. H2 2023, by transaction category
- Premium Statistic Distribution of programmatic OOH spending in the U.S. H2 2023, by advertiser category
- Premium Statistic Distribution of programmatic OOH spending in the U.S. H2 2023, by asset category
- Premium Statistic Top sources for marketers' planned increase in prDOOH ad spending in the U.S. 2023
- Premium Statistic Attributes of OOH, DOOH, and prDOOH ads according to marketers in the U.S. 2023
- Premium Statistic Distribution of prDOOH campaigns in the U.S. 2023, by target market
Marketer insights
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- Premium Statistic Frequency of serving wrong creative to wrong consumer in the U.S. 2023
- Premium Statistic Media developing the most innovative opportunities for advertisers in the U.S. 2022
- Premium Statistic Most popular B2C marketing direct response channels in the U.S. 2021
- Premium Statistic Types of 3rd party data used in digital ad campaigns in North America 2022
- Premium Statistic Factors influencing the choice of 3rd-party data provider in North America 2022
- Premium Statistic Challenges advertisers faced when reaching target audiences in the U.S. 2022
- Premium Statistic Change in contextual data use among U.S. marketers 2023
- Premium Statistic Importance of AI use in programmatic advertising in the U.S. 2023, by stakeholder
Further related statistics
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- Programmatic display ad spending in the U.S. 2016-2020, by device
- Programmatic display ad spending in the U.S. 2016-2020, by transaction method
- Puerto Rico: programmatic ad spend 2016-2021, by deal
- Programmatic digital video ad spend growth in the U.S. 2019-2023
- Programmatic display ad spending in the U.S. 2016-2020, by channel
- Programmatic mobile video ad spend in the U.S. 2019-2022
- Digital ad spend in Sweden 2020-2021, by format
- Puerto Rico: programmatic share in display ad spend 2018-2021
- Colombia: programmatic ad CPC 2018
- Ecuador: programmatic ad CPC 2018
- Augmented reality ad spend worldwide 2014-2017
- Mexico: retail sector online advertising share of voice 2015-2017
- Mobile advertising revenue in Asia Pacific 2016, by format
- Food and drink sector display advertising spending share in China H1 2019, by device
- Survey: ethically questionable commercial activities in the United Kingdom (UK) 2014
- TV ad spending of the federal government of Brazil 2019-2021, by channel
- U.S. hotels and motels industry ad spend 2021-2022
- Uruguay: advertising spending growth 2012-2024
- Distribution of the media spending of the trade sector in Hungary 2020, by store type
Further Content: You might find this interesting as well
Statistics
- Programmatic display ad spending in the U.S. 2016-2020, by device
- Programmatic display ad spending in the U.S. 2016-2020, by transaction method
- Puerto Rico: programmatic ad spend 2016-2021, by deal
- Programmatic digital video ad spend growth in the U.S. 2019-2023
- Programmatic display ad spending in the U.S. 2016-2020, by channel
- Programmatic mobile video ad spend in the U.S. 2019-2022
- Digital ad spend in Sweden 2020-2021, by format
- Puerto Rico: programmatic share in display ad spend 2018-2021
- Colombia: programmatic ad CPC 2018
- Ecuador: programmatic ad CPC 2018
- Augmented reality ad spend worldwide 2014-2017
- Mexico: retail sector online advertising share of voice 2015-2017
- Mobile advertising revenue in Asia Pacific 2016, by format
- Food and drink sector display advertising spending share in China H1 2019, by device
- Survey: ethically questionable commercial activities in the United Kingdom (UK) 2014
- TV ad spending of the federal government of Brazil 2019-2021, by channel
- U.S. hotels and motels industry ad spend 2021-2022
- Uruguay: advertising spending growth 2012-2024
- Distribution of the media spending of the trade sector in Hungary 2020, by store type
Insider Intelligence. (February 28, 2023). Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/
Insider Intelligence. "Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars)." Chart. February 28, 2023. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/
Insider Intelligence. (2023). Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/
Insider Intelligence. "Programmatic Digital Display Advertising Spending in The United States from 2018 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 28 Feb 2023, https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/
Insider Intelligence, Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/ (last visited May 21, 2024)
Programmatic digital display advertising spending in the United States from 2018 to 2024 (in billion U.S. dollars) [Graph], Insider Intelligence, February 28, 2023. [Online]. Available: https://www.statista.com/statistics/278727/programmatic-display-ad-spend-in-the-us/