Most popular video content genres in Italy 2023, by platform type
A survey from 2023 conducted in Italy revealed interesting preferences in content consumption across various platforms. When it comes to live TV, a significant 67 percent of respondents showed a preference for movies. Moving on to SVOD platforms, a substantial 80 percent of participants leaned towards movies, while 75 percent indicated their interest in series. BVOD platforms attracted 51 percent of individuals for both movies and series.