Leading reasons for canceling SVOD services in the UK 2023

Published by
Julia Stoll,
Jan 4, 2024

According to a survey conducted in the second quarter of 2023, the main reason for UK consumers canceling their video streaming subscriptions in the past six months was non-usage, cited by nearly one in three respondents. Another roughly 18 percent canceled due to price increases of service providers.

Most common reasons for canceling subscription video-on-demand (SVOD) service in the last 6 months in the United Kingdom as of 2nd quarter 2023

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Release date

October 2023

Region

United Kingdom

Survey time period

Q2 2023

Number of respondents

1,004 respondents

Age group

18 years and older

Special properties

those who canceled an SVOD service in the last 6 months

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Topics

Online media and entertainment usage in EuropeOnline mass media industryMedia usage in the United StatesSocial media usage in the UKTrust in media in Europe
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