Consumers in the EU-27 avoiding artificial flavors & preservatives 2023, by age group

Published by Statista Research Department, Jan 30, 2024

In 2023, among EU-27 consumers aged 18 to 19 years, about a quarter of survey respondents stated they avoid artificial flavors and preservatives. For respondents 60 to 64 years old, the share is almost twice as high.

Share of consumers that avoid artificial flavors and preservatives in the European Union (EU-27) in 2023, by age group

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Release date

January 2024

Region

EU

Survey time period

January 2023 to December 2023

Number of respondents

31,604 respondents

Age group

18-64 years

Special properties

The results are based on four survey waves, which have been aggregated. The average is shown. Out of the 27 EU countries, 18 are included in the coverage.

Supplementary notes

The original survey question was phrased as follows: "Which of these statements about food do you agree with? (multi-pick)". Shown is the share of respondents who answered: "I avoid artificial flavors and preservatives."

Covers the following EU-27 countries: Austria, Finland, France, Germany, Italy, Netherlands, Poland, Spain, Sweden, Belgium, Czechia, Denmark, Greece, Hungary, Ireland, Lithuania, Portugal, Romania 

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