AI/machine learning opportunities in hotels' property operations worldwide 2021-2023
A 2023 study focused on the main opportunities considered by global hotel chains to implement artificial intelligence (AI) and machine learning in property operations. Based on the survey, 77 percent of respondents saw the biggest AI and machine learning opportunity in predictive modeling for environmental protection using energy, water, and waste-monitoring tools. This figure denotes an increase of 30 percentage points compared to the 2021 study.