In 2022, the category cosmetics and personal care accounted for around 40 percent of the total direct retail sales in Mexico, a decrease of six percent from the previous year. In 2022, the oral care brand Colgate was the most frequently purchased health and beauty brand in the country.
Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022
Characteristic
Share of direct sales
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WFDSA. (July 13, 2023). Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/
WFDSA. "Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022." Chart. July 13, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/
WFDSA. (2023). Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/
WFDSA. "Cosmetics and Personal Care as Percentage of Total Direct Sales in Mexico from 2014 to 2022." Statista, Statista Inc., 13 Jul 2023, https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/
WFDSA, Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022 Statista, https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/ (last visited June 18, 2024)
Cosmetics and personal care as percentage of total direct sales in Mexico from 2014 to 2022 [Graph], WFDSA, July 13, 2023. [Online]. Available: https://www.statista.com/statistics/932725/cosmetics-personal-care-products-share-direct-sales-mexico/