This statistic displays the results of a study from 2021 in Sweden on YouTube influencers' income, divided into categories micro, macro, and icon influencers. The income that micro influencers made amounted to between five and 15 thousand Swedish kronor per upload. The income that icon influencers made was between 70 and 300 thousand Swedish kronor or more per upload.
Income of YouTube influencers per video in Sweden in 2021
(in 1,000 SEK)
Characteristic
Micro influencer
Macro influencer
Icon
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IAB Sverige. (May 5, 2021). Income of YouTube influencers per video in Sweden in 2021 (in 1,000 SEK) [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/
IAB Sverige. "Income of YouTube influencers per video in Sweden in 2021 (in 1,000 SEK)." Chart. May 5, 2021. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/
IAB Sverige. (2021). Income of YouTube influencers per video in Sweden in 2021 (in 1,000 SEK). Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/
IAB Sverige. "Income of Youtube Influencers per Video in Sweden in 2021 (in 1,000 Sek)." Statista, Statista Inc., 5 May 2021, https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/
IAB Sverige, Income of YouTube influencers per video in Sweden in 2021 (in 1,000 SEK) Statista, https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/ (last visited June 18, 2024)
Income of YouTube influencers per video in Sweden in 2021 (in 1,000 SEK) [Graph], IAB Sverige, May 5, 2021. [Online]. Available: https://www.statista.com/statistics/991919/income-of-youtube-influencers-per-video-in-sweden/