Organic store customers by interest in diets in Germany in 2023

Published by Statista Research Department, Oct 13, 2023
In 2023, almost 30 percent of organic store customers in Germany were generally interested in information on diets.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Organic store customers by interest in information on diets compared to the general population in Germany in 2023

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Release date

June 2023

Region

Germany

Survey time period

2023

Age group

14 years and older

Special properties

People who shop at organic stores

Method of interview

Face-to-face interview

Supplementary notes

Base: German-speaking population aged 14 and older in private households at the main place of residence in the Federal Republic of Germany

Information on total sample:
2023: 23,524 respondents, representing 70.08 million people

Information on target group: „Customers in organic food shops“:
2023: 5,474 respondents, representing 15.61 million persons

Further information on the methodology can be found here.

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