Toy market size in Japan FY 2022, by type

Published by C. Diep, Aug 28, 2023
In fiscal year 2022, the market size of card and trading card games in Japan amounted to over 235 billion Japanese yen, representing the largest segment within the domestic toy market. Educational toys followed in second place, encompassing predominantly products directed at children in early childhood such as blocks, wooden products, and baby goods.

Value of the toy market in Japan in fiscal year 2022, by type (in billion Japanese yen)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

June 2023

Region

Japan

Survey time period

fiscal year 2022; the Japanese fiscal year runs from April 1 of the stated year to March 31 of the following year

Special properties

the market size is based on the list price

Supplementary notes

*Excluding drugstore distribution for baby and transport-related goods in the educational toy segment.
**Including the distribution of models.

According to the source, the market size is based on the original products and private-brand products of member companies of The Japan Toy Association as well as companies exhibiting at the Tokyo Toy Show.

100 Japanese yen equal 0.70 U.S. dollars or 0.64 euros as of August 2023.
Values have been rounded.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Toy market in Japan "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Toy market in Japan

Overview

5

Trade

4

Sales

5

Otaku market

6

Major companies

5

Children's toy

4

Collectibles

4

Further related statistics

19

Further Content: You might find this interesting as well

Statistics

Topics

Toy market in JapanSports in JapanFilm industry in JapanConsole gaming in JapanMobile gaming in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.
Menu