Interest in vegan beauty and personal care products in the U.S. 2021

Published by
Dominique Petruzzi,
Mar 23, 2022
According to the results of a recent survey conducted in the United States, around 32 percent of surveyed participants belonging to Generation Z were interested in trying beauty and personal care products that are vegan. This rate was slightly lower for millennials at 28 percent.

Interest in vegan beauty and personal care products in the United States in 2021, by generation

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Source

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Release date

October 2021

Region

North America

Survey time period

August 2021

Number of respondents

1,000 respondents

Age group

13 to 39 years old

Special properties

Millennial and Gen Z women

Supplementary notes

The source asked the following questions: "Which of the following beauty/make-up trends are you interested in trying?".
Additional information form the source reports that the survey is expanded to a North American sample and totals reflect the views of 13-39-year-olds in both the U.S. and Canada.

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Topics

Gen Z and the beauty industry in the United StatesCosmetics industry in the U.S.U.S. Gen Z & millennials: consumer goods and shopping behaviorCosmetics in CanadaCosmetics industry
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