Share of SMEs selling through e-commerce in the EU 2023, by country

Published by
Koen van Gelder,
Feb 29, 2024
Small companies in Lithuania have the highest e-commerce sales adoption rate in the European Union. Up to 36 percent of Irish businesses with 10 to 49 employees made e-commerce sales via a website or app in 2023. Among medium-sized companies (50-249 employees), Sweden stands out, with 49 percent of companies engaging in e-commerce.

Share of small and medium enterprises that make e-commerce sales in the European Union in 2023, by country

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Release date

December 2023

Region

EU

Survey time period

2023

Special properties

EU-27; small and medium enterprises without financial sector

Supplementary notes

*Data for medium enterprises in Portugal was not given by source.

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Overview

8

Online shops

5

E-commerce expenditure

3

Online shopping behavior

6

Cross-border shopping

3

Parcel delivery

3

Payment methods

3

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Topics

SME e-commerceB2B e-commerce in the United StatesB2B e-commerce in Latin AmericaE-commerce startupsSME/SMB advertising and marketing in the United States
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