Data shows that in the United Kingdom, Gen Z shoppers were most interested in using mobile phones for online shopping in the second quarter of 2023. A total 63 percent of UK Gen Zers preferred mobile commerce. In comparison, 54 percent of Baby Boomers in the country had a preference for computers for online shopping.
Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort
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Other statistics that may interest you E-commerce in the United Kingdom (UK)
Overview
4
- Premium Statistic Total retail e-commerce revenue in the United Kingdom 2017-2027
- Premium Statistic E-commerce sales growth percentage in the United Kingdom (UK) 2020-2026
- Basic Statistic Online share of retail trade in selected European countries 2014-2022
- Premium Statistic Main cross-border online shopping markets in the UK 2022, by market share
Online Retail
6
- Basic Statistic Internet retail sales value trend annually in the United Kingdom (UK) 2008-2023
- Basic Statistic Internet retail sales value trend monthly in Great Britain 2018-2024
- Premium Statistic Online retail sales in the United Kingdom (UK) 2012-2022
- Premium Statistic Internet retail: monthly sales value in Great Britain 2016-2023
- Premium Statistic Online share of retail sales in the United Kingdom (UK) 2011-2022
- Basic Statistic Online share of retail sales in Great Britain March 2024, by sector
Major players
4
Segments
6
- Premium Statistic E-commerce revenue in the United Kingdom 2017-2028, by segment
- Basic Statistic Internet retail sales value change in Great Britain March 2024, by sector
- Premium Statistic Main online shopping categories in the UK 2022, by market share
- Premium Statistic Most purchased product categories online in the UK 2022
- Premium Statistic United Kingdom: Top 10 fashion online stores 2022
- Premium Statistic Top consumer electronics online stores in the UK 2023
Consumption
5
- Premium Statistic Online retail users in the United Kingdom 2017-2025
- Premium Statistic Penetration rate of e-commerce in the UK 2020-2029
- Premium Statistic Products most frequently bought online in the UK 2022
- Premium Statistic Reasons to shop online in the UK 2022, by level of importance
- Premium Statistic Most popular online payment methods in the UK 2022
Device usage
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- Premium Statistic Online retail website visits and orders in the UK 2023, by device
- Premium Statistic Most common devices for online purchases in the UK 2023
- Premium Statistic Device preference for online shoppers in the UK Q2 2023, by generation
- Premium Statistic Device preference for online shoppers in the UK Q2 2021-Q2 2023
- Premium Statistic Cart abandonment rate in the UK 2023, by device
- Premium Statistic British online shopper conversion rate 2021-2022, by device
- Basic Statistic Average online order value in Great Britain 2021-2022, by device
Further Content: You might find this interesting as well
Klarna. (June 30, 2022). Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/
Klarna. "Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort." Chart. June 30, 2022. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/
Klarna. (2022). Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/
Klarna. "Device Preference among Online Shoppers in The United Kingdom (Uk) in The 2nd Quarter 2023, by Generational Cohort." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/
Klarna, Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort Statista, https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/ (last visited June 18, 2024)
Device preference among online shoppers in the United Kingdom (UK) in the 2nd quarter 2023, by generational cohort [Graph], Klarna, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1358321/online-shopper-device-preference-uk-generation/