Considerations when buying Lunar New Year's presents in China 2024

Published by Agne Blazyte, Jan 26, 2024
According to a survey conducted in China in early 2024, 87 percent of respondents said that they liked choosing some health-realted products when shopping for Chinese New Year's gifts for family and friends. More than 70 percent also liked buying ready-made gift boxes for such occasion.

Most important factors considered when purchasing Chinese New Year's gifts in China as of January 2024

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Release date

January 2024

Region

China

Survey time period

January 2024

Number of respondents

1,500 respondents

Method of interview

Online survey

Supplementary notes

Survey question:
"When shopping for Chinese New Year's gifts, what are your main considerations?"

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Statistics on " Lunar New Year in China "

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Lunar New Year in ChinaE-Commerce in ChinaHoliday season e-commerce in the United StatesRetail industry in ChinaCoronavirus COVID-19 in China
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