Top app publisher share of global app revenue 2022

Published by Laura Ceci, Feb 13, 2024
During the first half of 2022, the top one percent of app publishers generated 91 percent of mobile app revenue across Google Play and the Apple App Store. The other 99 percent of app publishers generated only nine percent of total app revenue. During the third quarter of 2022, worldwide gross app revenue in Google Play and the Apple App Store amounted to a combined 31.6 billion U.S. dollars.

Share of global app revenue generated by top 1% of app publishers in 1st half 2022

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Release date

September 2022

Region

Worldwide

Survey time period

H1 2022

Special properties

App Store and Google Play; non-gaming app publishers n=185,000; gaming app publishers n=47,000

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Topics

Mobile app publishersMobile app usageMobile gaming market leadersMobile app monetizationMobile apps in China
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