Cosmetics: Market value in Great Britain 2009-2023

Over the past years, the cosmetics market value in Great Britain has generally seen gentle fluctuations. The sector experienced a dip from 2017 to 2021, and thereafter saw a recovery trend, with a market value of approximately 9.56 billion British pounds in 2023. This is a slight decrease in market value compared to the highest market value 2017, which stood at 9.8 billion pounds. 

Export market for the UK’s cos metics industry

According to the top ten export markets of the UK’s cosmetics industry, the 2021 leading market is the Irish Republic having an export value of 481 million British pounds. Surprisingly, the smaller EU country of Belgium is in second place, generating approximately 447 million British pounds in export value. The United States rounds out the top three and generates approximately 335 million British pounds in export for the UK. Overall, the UK’s cosmetics industry focuses most of its exports on European countries as 64.8 percent of the exports go to the EU-27 countries.

Cosmetics consumption in Europe

As the EU’s most populated country and economic powerhouse, Germany consumed the most personal care and cosmetics products in 2021. At 13.6 billion Euros, Germany’s cosmetics industry revenue was approximately 1.6 billion euros higher than France's, which came in second place for consumption. Italy followed in third place at 10.6 billion euros.