According to a survey conducted in Japan during fiscal year 2022, Amazon Prime Video was used by 52.5 percent of people aged 20 to 29 years old. While almost four out of ten teenagers used the service, the penetration rate was lower among those in their fifties and sixties.
Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group
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Ministry of Internal Affairs and Communications (Japan). (June 23, 2023). Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). "Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group." Chart. June 23, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). (2023). Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). "Share of People Who Use Amazon Prime Video in Japan in Fiscal Year 2022, by Age Group." Statista, Statista Inc., 23 Jun 2023, https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan), Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group Statista, https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/ (last visited May 19, 2024)
Share of people who use Amazon Prime Video in Japan in fiscal year 2022, by age group [Graph], Ministry of Internal Affairs and Communications (Japan), June 23, 2023. [Online]. Available: https://www.statista.com/statistics/1292690/japan-amazon-prime-video-penetration-rate-by-age-group/