Bounce rate of selected online supermarkets in Canada 2024
In April 2024, costco.ca had the lowest bounce rate among selected online supermarkets in Canada, at approximately 37.21 percent. In contrast, Metro Canada's website, metro.ca, had a bounce rate of 46.68 percent that same month.
Bounce rate is a marketing term used in web traffic analysis reflecting the percentage of visitors who enter the site and then leave without taking any further action like making a purchase or viewing other pages within the website ("bounce").