Singles' Day sales value in the UK 2018-2022
Singles' Day is a shopping festival that was inaugurated in 1993. Since then, the event has grown in popularity not just in China but around the Western world as well. In the United Kingdom (UK), sales made during Singles Day in 2022 was forecast to see an increase of about 15 percent, reaching approximately 1.97 billion British pounds from the previous year's 1.72 billion British pounds.