Number of employees in CDP industry worldwide 2023, by region
In June 2023, customer data platform (CDP) software vendors employed 16.5 thousand people worldwide, out of which 62 percent were located in the Americas, 22 percent in Europe, the Middle East, and Africa (EMEA), and 16 percent in Asia Pacific. The same source estimated the value of the CDP industry at 2.3 billion U.S. dollars in 2023.