Ad channels that most grab teens' attention in the U.S. 2021
Social media is a key channel for marketers to reach teenagers in the United States. According to the survey conducted in June 2021, nearly 40 percent of respondents reported that ads on social media were most likely to grab their attention. The share was even higher among female teens. Video games appeared as the second leading channel to capture the attention of teenagers, as mentioned by 17 percent of the respondents.