Print advertising revenue in India 2017-2026
The revenue earned from print advertising across India in 2023 grossed over 177 billion Indian rupees. This was a four percent increase from the previous year, indicating a steady recovery trajectory, with forecasts predicting a return to near pre-pandemic levels by 2026. Print revenues in 2023 were impacted by events such as the Indian Premiere League and the Cricket World Cup coinciding with the festive season, as well as the onset of the election season.