E-book buyers in the last 12 months in Germany 2019-2023

Published by
Kasia Davies,
Dec 5, 2023
In 2023, roughly 8.93 million members of the German-speaking population aged 14 and older had bought at least one e-book in the last 12 months. This statistic shows the results of a survey in Germany on the number of people who have purchased e-books in the last 12 months from 2019 to 2023.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Number of people in Germany who bought at least one e-book in the last 12 months from 2019 to 2023 (in millions)

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Release date

June 2023

Region

Germany

Survey time period

2019 to 2023

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Information on the population:
German-speaking population aged 14 years and older in private households at main place of residence in the Federal Republic of Germany.

Information on total sample:
2019: 23,318 respondents, representing 70.60 million people
2020: 23,191 respondents, representing 70.64 million people
2021: 22,563 respondents, representing 70.54 million people
2022: 23,015 respondents, representing 70.6 million people
2023: 23,524 respondents, representing 70.08 million people

Further information on methodology available here.

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