In 2022, over 14 million 9 liter cases of Jack Daniel’s whiskey were sold across the globe. Sales increased each year incrementally until 2020 and the COVID-19 pandemic, but 2021 and 2022 represented new highs.
Jack Daniel’s whiskey varieties
Jack Daniel’s is a brand of Tennessee whiskey produced in the United States and owned by the Brown-Forman Corporation. In additional to the company’s regular whiskey, there are many other Jack Daniel’s products in existence, such as Gentleman Jack, Jack Daniel’s Tennessee Honey, as well as various flavored premixed long drinks. Jack Daniel’s Tennessee Honey liqueur has grown in global popularity in recent years, selling just over two million 9 liter cases in 2022.
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Drinks International. (June 30, 2023). Sales volume of Jack Daniel's whiskey worldwide from 2012 to 2022 (in million 9 liter cases) [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/
Drinks International. "Sales volume of Jack Daniel's whiskey worldwide from 2012 to 2022 (in million 9 liter cases) ." Chart. June 30, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/
Drinks International. (2023). Sales volume of Jack Daniel's whiskey worldwide from 2012 to 2022 (in million 9 liter cases) . Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/
Drinks International. "Sales Volume of Jack Daniel's Whiskey Worldwide from 2012 to 2022 (in Million 9 Liter Cases) ." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/
Drinks International, Sales volume of Jack Daniel's whiskey worldwide from 2012 to 2022 (in million 9 liter cases) Statista, https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/ (last visited June 18, 2024)
Sales volume of Jack Daniel's whiskey worldwide from 2012 to 2022 (in million 9 liter cases) [Graph], Drinks International, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/961273/jack-daniels-global-sales-volume/