Leading celebrities in Japan 2022, by number of TV commercial appearances
Mana Ashida was the leading personality in Japan in 2022 based on the number of broadcast TV commercials with different brands. Between January and November 2022, the actress and singer appeared in TV commercials of 17 different companies. Haruna Kawaguchi and Tsubasa Honda followed in second place with 16 companies each promoting their products with the personalities.