During a 2023 survey, 46 percent of responding consumers from the United Kingdom said that they would like the communications from brands around Christmas to remind then of better times. On the other hand, 20 percent said that it should be value-focused.
Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023
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Other statistics that may interest you Christmas shopping in the United Kingdom (UK)
Overview
5
- Basic Statistic Christmas total retail spending in Europe 2023, by country
- Premium Statistic Christmas sales in the United Kingdom (UK) 2016-2023
- Premium Statistic Consumers expecting to reduce non-food holiday season spending worldwide 2023
- Basic Statistic Christmas celebration plans among UK consumers 2022
- Premium Statistic Strategies implemented by consumers in the UK to manage holiday expenses in 2023
Christmas Spending
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- Basic Statistic Average Christmas spending per head in the UK 2023, by region
- Premium Statistic Christmas period: average consumer spending in the UK 2020-2022, by category
- Premium Statistic Average Christmas gifts spend per head in the UK 2019-2023, by category
- Basic Statistic Christmas decorations expenditures in the United Kingdom (UK), by gender 2023
- Premium Statistic Cost of Christmas dinner from major supermarkets in the United Kingdom 2023
- Premium Statistic Consumers using credit cards to pay for Christmas in GB in 2023, by generation
- Premium Statistic Average intended credit card spend to pay for Christmas in GB in 2023, by generation
Christmas Shopping & Gifts
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- Basic Statistic Christmas gift shopping onset in the UK 2023
- Premium Statistic Share of Christmas presents consumers already bought in Great Britain December 2023
- Premium Statistic Planned number of gifts to give in the UK 2023
- Premium Statistic Planned value of Christmas gifts to give to family members in the UK 2023
- Premium Statistic Expected cost of a big Christmas gift for British adults 2023, by gender
- Basic Statistic Planned Christmas spending change on presents for pets in the UK in 2023
- Basic Statistic Planned Christmas spending change on stocking fillers in the UK 2023
Purchase channels
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- Premium Statistic Online and offline retail sales during Christmas in the UK 2017-2023
- Basic Statistic Purchase locations for Christmas gifts in the UK 2023
- Basic Statistic Online purchase preferences for Christmas gifts in the UK 2023
- Premium Statistic Gen Z priorities for in-store Christmas shopping in the UK in 2023
- Premium Statistic Most effective digital ad formats for Christmas shopping in the UK 2023
- Premium Statistic Characteristics of Christmas ads preferred by UK consumers 2023
Inflation
6
- Premium Statistic Share of adults worried about the cost of Christmas in GB in 2023
- Premium Statistic Agreement that UK consumers will spend more at Christmas due to rising prices 2023
- Premium Statistic Impact of personal financial situation on holiday plans in the UK in 2023
- Premium Statistic Impact of the cost of living on Christmas spending in GB in 2023, by generation
- Premium Statistic Increase in price of a four-person Christmas dinner in the United Kingdom 2023
- Premium Statistic Concern over being able to afford Christmas gifts for children among parents GB 2023
Further Content: You might find this interesting as well
Institute of Practitioners in Advertising. (July 27, 2023). Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023 [Graph]. In Statista. Retrieved June 15, 2024, from https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/
Institute of Practitioners in Advertising. "Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023." Chart. July 27, 2023. Statista. Accessed June 15, 2024. https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/
Institute of Practitioners in Advertising. (2023). Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023. Statista. Statista Inc.. Accessed: June 15, 2024. https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/
Institute of Practitioners in Advertising. "Characteristics of Christmas Advertising Preferred by Consumers in The United Kingdom (Uk) as of July 2023." Statista, Statista Inc., 27 Jul 2023, https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/
Institute of Practitioners in Advertising, Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023 Statista, https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/ (last visited June 15, 2024)
Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023 [Graph], Institute of Practitioners in Advertising, July 27, 2023. [Online]. Available: https://www.statista.com/statistics/1421953/christmas-ads-characteristics-uk/