In 2022, TV was the leading medium by ad spending in Lithuania, with around 60 million euros. In comparison to 2021, this figure increased by approximately 9.1 percent. Internet ad spending also saw an increase in the selected time period, with about 27 million euros invested in 2022 and about 23 million euros in the previous year.
Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros)
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Other statistics that may interest you Advertising in the Baltics
Overview
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Traditional advertising
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Digital advertising
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Social media and influencer advertising
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Advertising spending by industry
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- Premium Statistic Advertising spending share in the Baltics 2023, by industry
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Digital retail media advertising
3
Consumer behavior
3
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TNS LT, UAB. (April 18, 2023). Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros) [Graph]. In Statista. Retrieved June 15, 2024, from https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/
TNS LT, UAB. "Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros)." Chart. April 18, 2023. Statista. Accessed June 15, 2024. https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/
TNS LT, UAB. (2023). Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros). Statista. Statista Inc.. Accessed: June 15, 2024. https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/
TNS LT, UAB. "Advertising Spending in Lithuania from 2021 to 2022, by Medium (in Million Euros)." Statista, Statista Inc., 18 Apr 2023, https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/
TNS LT, UAB, Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros) Statista, https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/ (last visited June 15, 2024)
Advertising spending in Lithuania from 2021 to 2022, by medium (in million euros) [Graph], TNS LT, UAB, April 18, 2023. [Online]. Available: https://www.statista.com/statistics/491805/advertising-spend-by-medium-lithuania/