According to a survey of Swedish internet users conducted between the end of January and February 2022, 87 percent of respondents reported have using SMS to chat or exchange instant messages in the examined period. Using Facebook Messenger appeared to be the second most popular method to chat, with more than six in 10 respondents reporting to use the social media platform. Approximately 36 percent of users reported using WhatsApp to exchange instant messages.
Usage reach of online messaging platforms in Sweden as of May 2022
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Other statistics that may interest you Social media usage in Sweden
Overview
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Usage
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Meta Platforms
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TikTok
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- Basic Statistic Nordics: TikTok users 2024, by country
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Marketing and advertising
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- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
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- Premium Statistic Gen Z attitudes to online advertising in Sweden in 2023
Influencers
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- Premium Statistic Influencer marketing expenditure in Sweden 2016-2022
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- Premium Statistic Share of consumers who follow influencers in Sweden 2022, by gender
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Internetstiftelsen. (October 11, 2022). Usage reach of online messaging platforms in Sweden as of May 2022 [Graph]. In Statista. Retrieved June 14, 2024, from https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/
Internetstiftelsen. "Usage reach of online messaging platforms in Sweden as of May 2022." Chart. October 11, 2022. Statista. Accessed June 14, 2024. https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/
Internetstiftelsen. (2022). Usage reach of online messaging platforms in Sweden as of May 2022. Statista. Statista Inc.. Accessed: June 14, 2024. https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/
Internetstiftelsen. "Usage Reach of Online Messaging Platforms in Sweden as of May 2022." Statista, Statista Inc., 11 Oct 2022, https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/
Internetstiftelsen, Usage reach of online messaging platforms in Sweden as of May 2022 Statista, https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/ (last visited June 14, 2024)
Usage reach of online messaging platforms in Sweden as of May 2022 [Graph], Internetstiftelsen, October 11, 2022. [Online]. Available: https://www.statista.com/statistics/1278448/sweden-chat-platform-messaging-usage/