Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowImpossible was by far the fastest-growing frozen meat substitute brand in the United States in mid-2023. During the 12 weeks ended August 13, 2023, the Impossible brand witnessed a 16.4 percent growth in sales. It was the only brand with any growth in the category.
You only have access to basic statistics.
This statistic is not included in your account.
Business Solutions including all features.
Market overview
Company information
Leading brands
Consumer behavior
Further related statistics