Leading brands on Black Friday in France 2020, by search volume
search volume of the most popular high-tech brands, Apple also led the way.
In 2020, a study examined the best performing brands based on search volume before, during, and after Black Friday in France. Regarding the most performing brands, as Apple is usually highly covered during Black Friday sales, it was with no surprise in the first place. Serious competitors like Nintendo and Sony completed the podium. Thus, looking at the