Acceptable price ranges for an influencer collaboration product Thailand 2023
According to a survey on social media influencers conducted by Rakuten Insight in May 2023, approximately 39 percent of Thai respondents who were willing to buy an influencer collaboration product stated that they would buy the products with the same price as a similar product which does not have the influencer's name on it. The same survey found that the majority of the respondents in Thailand were willing to purchase a collaboration product between a brand and an influencer.
