Playtika annual ARPDAU 2018-2023

Published by
J. Clement,
Mar 5, 2024
In 2023, social gaming platform Playtika reported an average revenue per daily active user (ARPDAU) of 0.81 U.S. dollars, up from 76 cents in the preceding year. The company stated an average of 8.7 million daily active users in 2022.

Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars)

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Release date

February 2024

Region

Worldwide

Survey time period

2018 to 2023

Supplementary notes

According to the company: "Average Revenue per Daily Active User, (i) the total revenue in a given period, (ii) divided by the number of days in that period,(iii) divided by the average DAUs during the period."

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