Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you adidas
Market overview
6
- Premium Statistic Global sales growth forecast of the top active footwear companies 2024
- Premium Statistic Global sales growth forecast of the top active apparel companies 2024
- Premium Statistic Sportswear & sporting goods companies by worldwide revenue 2022
- Premium Statistic Global year-on-year revenue growth of apparel and footwear market 2022-23, by segment
- Premium Statistic Wholesale sales of sports apparel in the U.S. 2008-2023
- Premium Statistic Wholesale sales of athletic footwear in the U.S. 2008-2023
Financial performance
8
- Basic Statistic The adidas Group's net sales worldwide from 2000 to 2023
- Basic Statistic Adidas retail net sales growth worldwide 2010-2023
- Basic Statistic Global share of adidas retail sales in 2023, by region
- Basic Statistic Quarterly net sales of the adidas Group worldwide from 2017 to 2023
- Basic Statistic Global gross profit of the adidas Group from 2000 to 2023
- Basic Statistic The adidas Group's operating profit worldwide 2000-2023
- Basic Statistic Net income from continuing operations of adidas 2015-2023
- Basic Statistic The adidas Group's EBITDA worldwide 2000-2023
Business segments
5
- Basic Statistic Share of adidas' net sales worldwide in 2023, by product type
- Basic Statistic The adidas Group's global net sales from 2002 to 2023, by product category
- Basic Statistic The adidas Group's global footwear production from 2008-2023
- Basic Statistic The adidas Group's global apparel production from 2008 to 2023
- Basic Statistic Global accessories and gear production of adidas Group from 2010 to 2023
Key figures of adidas
7
- Basic Statistic The adidas Group's number of retail stores worldwide 2016 to 2023
- Basic Statistic Number of retail stores of the adidas Group worldwide 2008-2023, by store type
- Basic Statistic Number of employees of the adidas Group worldwide from 2000 to 2023
- Basic Statistic R&D expenditure of the adidas Group worldwide from 2010 to 2023
- Premium Statistic adidas Group POS marketing spend 2015-2023
- Basic Statistic The adidas Group's financial leverage worldwide 2000-2023
- Basic Statistic Share price of the adidas group from 2000 to 2023
Brand awareness
8
- Premium Statistic Adidas brand profile in the United States 2023
- Premium Statistic adidas brand profile in the United States 2024
- Premium Statistic adidas brand profile in the United States 2024
- Premium Statistic Adidas brand profile in the UK 2023
- Premium Statistic Adidas brand profile in the UK 2023
- Premium Statistic adidas brand profile in the UK 2023
- Premium Statistic Adidas brand profile in Germany 2023
- Premium Statistic Adidas brand profile in Germany 2024
Competitors
8
- Premium Statistic Global brand value comparison of Nike and adidas from 2010 to 2023
- Basic Statistic Nike's global revenue 2005-2023
- Basic Statistic Nike's revenue share worldwide in 2023, by region
- Basic Statistic Global revenue share of Nike in 2023, by product type
- Basic Statistic Global revenue of Puma 2000-2023
- Basic Statistic Share of Puma's sales worldwide in 2023, by region
- Basic Statistic Share of Puma's consolidated sales worldwide in 2023, by product category
- Basic Statistic lululemon's net revenue worldwide 2008-2023
Further related statistics
18
- adidas Group marketing spend 2015-2016, by brand
- Adidas and Reebok net sales in Europe 2014-2020
- Americans preferring Adidas in Q1 2016 and Q1 2017, by income
- Net income of adidas and Puma 2015-2023
- The adidas Group's EBITDA worldwide 2000-2023
- The adidas Group's operating profit worldwide 2000-2023
- Adidas footwear net sales worldwide 2010-2023
- The adidas Group's financial leverage worldwide 2000-2023
- Global equity ratio of the adidas Group from 2000 to 2023
- Share price of the adidas group from 2000 to 2023
- Nike and adidas' share of the footwear market as of 2017, by region
- The adidas Group's market capitalization from 2000 to 2023
- Sponsorship spending in North America 2007-2018
- Market share of the U.S. sports apparel and footwear market as of 2018, by company
- Sponsorship spending worldwide 2007-2018
- Mexico: largest BLT marketing categories 2016
- Key economic figures on the shoe industry China 2015
- Key economic figures of the foreign shoe industry China 2015
Further Content: You might find this interesting as well
Statistics
- adidas Group marketing spend 2015-2016, by brand
- Adidas and Reebok net sales in Europe 2014-2020
- Americans preferring Adidas in Q1 2016 and Q1 2017, by income
- Net income of adidas and Puma 2015-2023
- The adidas Group's EBITDA worldwide 2000-2023
- The adidas Group's operating profit worldwide 2000-2023
- Adidas footwear net sales worldwide 2010-2023
- The adidas Group's financial leverage worldwide 2000-2023
- Global equity ratio of the adidas Group from 2000 to 2023
- Share price of the adidas group from 2000 to 2023
- Nike and adidas' share of the footwear market as of 2017, by region
- The adidas Group's market capitalization from 2000 to 2023
- Sponsorship spending in North America 2007-2018
- Market share of the U.S. sports apparel and footwear market as of 2018, by company
- Sponsorship spending worldwide 2007-2018
- Mexico: largest BLT marketing categories 2016
- Key economic figures on the shoe industry China 2015
- Key economic figures of the foreign shoe industry China 2015
Adidas. (March 13, 2024). Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros) [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/540836/adidas-marketing-spend/
Adidas. "Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros)." Chart. March 13, 2024. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/540836/adidas-marketing-spend/
Adidas. (2024). Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros). Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/540836/adidas-marketing-spend/
Adidas. "Marketing and Point-of-sale (Pos) Expenses of The Adidas Group from 2015 to 2023 (in Million Euros)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/540836/adidas-marketing-spend/
Adidas, Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros) Statista, https://www.statista.com/statistics/540836/adidas-marketing-spend/ (last visited May 13, 2024)
Marketing and point-of-sale (POS) expenses of the adidas Group from 2015 to 2023 (in million euros) [Graph], Adidas, March 13, 2024. [Online]. Available: https://www.statista.com/statistics/540836/adidas-marketing-spend/