Western confectionery retail sales value in Japan 2014-2023
In 2023, the retail sales value of Western-style confectionery, so-called (yô-namagashi), in Japan amounted to around 424.7 billion Japanese yen, crossing the 400 billion yen mark for the second consecutive year. Western-style confectionery refers primarily to backed goods like sponge cakes, puff pastry, and pies among others.