Online sales of stationery on Alibaba's e-commerce platforms in China 2020-2022
In the third quarter of 2022, around 12.7 billion yuan worth of stationery was sold on Alibaba's B2C e-commerce platform Tmall and C2C e-commerce platform Taobao. Even though brick-and-mortar shops still account for the majority of stationery sales in China, online sales have increased significantly over the last few years.