Retail media networks with best data sharing capabilities in the U.S. 2023
During a fall 2023 survey carried out among consumer packaged goods (CPG) professionals from the United States, 37 percent of the respondents rated the data sharing capabilities of Kroger Precision Marketing as very good or excellent. This was the highest result among the 18 retail media networks (RMNs) studied. Walmart Connect ranked second, with 35 percent.