In 2022, the total value of advertising expenditures in South Korea was forecasted to lay at around 11.21 billion U.S. dollars. Advertising spending in South Korea has been steadily increasing over the years, with one small dip in 2020.
Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars)
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Other statistics that may interest you Advertising industry in South Korea
Market overview
6
- Premium Statistic Revenue of advertising industry in South Korea 2013-2021
- Premium Statistic Revenue distribution in the advertising industry in South Korea 2021, by medium
- Premium Statistic Advertising spending in South Korea 2014-2022
- Premium Statistic Advertising expenditure in South Korea 2023, by medium
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Traditional media
6
- Premium Statistic Printed media ad revenue in South Korea 2014-2024, by type
- Premium Statistic Terrestrial TV ad sales revenue in South Korea 2016-2024
- Premium Statistic Satellite TV sales revenue in South Korea 2016-2024
- Premium Statistic Cable TV ad revenue in South Korea 2014-2024
- Premium Statistic Radio ad sales revenue in South Korea 2016-2024
- Premium Statistic Sales revenue for outdoor advertising in South Korea 2016-2024
Digital and social media advertising
6
- Premium Statistic Internet advertising revenue in South Korea 2014-2024
- Premium Statistic Online advertising revenue in South Korea 2021, by format
- Premium Statistic Online advertising expenditure in South Korea 2014-2024
- Premium Statistic Spending on digital advertising in South Korea 2023, by advertising format
- Premium Statistic Mobile ad revenue in South Korea 2015-2024, by format
- Premium Statistic Social media platforms with most advertisements South Korea 2021
High-spending industries
5
- Premium Statistic Ad spending in the finance, insurance, and securities industry South Korea 2019-2022
- Premium Statistic Advertising expenditure in the food industry in South Korea 2019-2022
- Premium Statistic Advertising spending in the home electronics industry in South Korea 2019-2022
- Premium Statistic Advertising spending in the pharma and medical care industry in South Korea 2019-2022
- Premium Statistic Shopping mall and retail industry digital ad spending South Korea H2 2020-H2 2022
Market leaders
5
- Premium Statistic Sales revenue Cheil Worldwide 2018-2022
- Premium Statistic Sales revenue of INNOCEAN Worldwide 2013-2022
- Premium Statistic Sales revenue of Daehong Communications 2018-2022
- Premium Statistic Operating revenue SM Culture & Contents 2013-2023
- Premium Statistic Sales revenue of Oricom 2011-2022
Further related statistics
18
- Advertising spending in Peru 2022-2024
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- Advertising spending in Indonesia 2015-2020
- Advertising spending in Finland 2011-2018
- Online advertising expenditure in Poland 2010-2022
- Advertising spending in Australia 2016, by medium
- Ad spend in the Netherlands 2020, by medium
- Advertising spending in China 2018-2024
- Advertising spending worldwide 2024, by region
- Myanmar: ad spend 2012-2016
- Advertising spending in Vietnam 2004-2018, by medium
- Honduras: ad spend 2015-2017
- Advertising spending in Australia 2015-2020
- Advertising spending in Canada 2010-2021
- Advertising expenditure for frozen food products in Germany 2000-2017
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Further Content: You might find this interesting as well
Statistics
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- Advertising spending in Australia 2016, by medium
- Ad spend in the Netherlands 2020, by medium
- Advertising spending in China 2018-2024
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- U.S. lumber and wood products: ad spend to sales ratio 2011-2015
Dentsu. (October 24, 2023). Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/
Dentsu. "Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars)." Chart. October 24, 2023. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/
Dentsu. (2023). Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/
Dentsu. "Advertising Spending in South Korea from 2014 to 2022 (in Billion U.S. Dollars)." Statista, Statista Inc., 24 Oct 2023, https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/
Dentsu, Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/ (last visited June 01, 2024)
Advertising spending in South Korea from 2014 to 2022 (in billion U.S. dollars) [Graph], Dentsu, October 24, 2023. [Online]. Available: https://www.statista.com/statistics/260573/advertising-spending-in-south-korea/