The terrestrial television advertising expenditure in Japan stood at 1.61 trillion Japanese yen in 2023. This was a decrease of about 70 billion yen compared to the previous year.
Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen)
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Other statistics that may interest you Advertising in Japan
Overview
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Broadcast
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- Premium Statistic TV advertising expenses in Japan 2014-2023
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Internet
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Major advertising agencies
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Further related statistics
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- Satellite TV advertising expenses in Japan 2014-2023
- Terrestrial TV advertising expenses share Japan 2023, by industry
- Promotional media advertising expenses in Japan 2014-2023
- Advertising expenses annual growth in Japan 2014-2023
- Annual growth of online advertising expenses in Japan 2014-2023
- Distribution of ad expenses on traditional media Japan 2023, by industry
- Ad expenses of the information and communications industry Japan 2014-2023
- Growth in TV advertisement expenditure in MENA 2010-2024
- Ad expenses of the hobby and sporting products industry Japan 2014-2023
- Ad expenses of the finance and insurance industry Japan 2014-2023
- Companies with highest TV ad spending increases in Germany 2023
- Newspaper advertising expenses share Japan 2023, by industry
- Ad expenses of the foodstuffs industry Japan 2014-2023
- Largest national TV advertisers in the U.S. March 2019
- Ad expenses of the home electric appliances and AV equipment industry Japan 2014-2023
- Ad expenses of the real estate industry Japan 2014-2023
- Ad expenses of the fashion and accessories industry Japan 2014-2023
- Radio advertising expenses share Japan 2023, by industry
- Ad expenses of the automobile industry Japan 2014-2023
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Statistics
- Satellite TV advertising expenses in Japan 2014-2023
- Terrestrial TV advertising expenses share Japan 2023, by industry
- Promotional media advertising expenses in Japan 2014-2023
- Advertising expenses annual growth in Japan 2014-2023
- Annual growth of online advertising expenses in Japan 2014-2023
- Distribution of ad expenses on traditional media Japan 2023, by industry
- Ad expenses of the information and communications industry Japan 2014-2023
- Growth in TV advertisement expenditure in MENA 2010-2024
- Ad expenses of the hobby and sporting products industry Japan 2014-2023
- Ad expenses of the finance and insurance industry Japan 2014-2023
- Companies with highest TV ad spending increases in Germany 2023
- Newspaper advertising expenses share Japan 2023, by industry
- Ad expenses of the foodstuffs industry Japan 2014-2023
- Largest national TV advertisers in the U.S. March 2019
- Ad expenses of the home electric appliances and AV equipment industry Japan 2014-2023
- Ad expenses of the real estate industry Japan 2014-2023
- Ad expenses of the fashion and accessories industry Japan 2014-2023
- Radio advertising expenses share Japan 2023, by industry
- Ad expenses of the automobile industry Japan 2014-2023
Dentsu. (February 27, 2024). Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen) [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/
Dentsu. "Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen)." Chart. February 27, 2024. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/
Dentsu. (2024). Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen). Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/
Dentsu. "Terrestrial Television Advertising Expenditure in Japan from 2014 to 2023 (in Trillion Japanese Yen)." Statista, Statista Inc., 27 Feb 2024, https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/
Dentsu, Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen) Statista, https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/ (last visited June 01, 2024)
Terrestrial television advertising expenditure in Japan from 2014 to 2023 (in trillion Japanese yen) [Graph], Dentsu, February 27, 2024. [Online]. Available: https://www.statista.com/statistics/918362/japan-terrestrial-television-advertising-expenditures/