During a 2022 survey carried out among in-house and agency marketers from Europe, the Middle East, and Africa (EMEA), multiscreening was voted the most important digital consumer behavior. It was mentioned by 53 percent of respondents. Watching video content ranked second, with 50 percent, followed by gaming with 38 percent.
Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022
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WARC. (July 21, 2022). Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/
WARC. "Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022." Chart. July 21, 2022. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/
WARC. (2022). Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/
WARC. "Digital Consumer Behaviors Important for Marketing According to Marketers in Europe, The Middle East, and Africa (Emea) as of June 2022." Statista, Statista Inc., 21 Jul 2022, https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/
WARC, Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022 Statista, https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/ (last visited June 18, 2024)
Digital consumer behaviors important for marketing according to marketers in Europe, the Middle East, and Africa (EMEA) as of June 2022 [Graph], WARC, July 21, 2022. [Online]. Available: https://www.statista.com/statistics/1347675/digital-consumer-behavior-marketing-emea/