Marketers with access to data required to improve personalization worldwide 2022

Published by
Valentina Dencheva,
Mar 21, 2024
During a December 2022 survey among marketers worldwide, 74 percent of respondents agreed (somewhat: 49 percent, strongly: 25 percent) to have access required to improve marketing personalization. The remaining 26 percent disagreed with that statement.

Share of marketers with access to data required to improve marketing personalization worldwide as of December 2022

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Release date

December 2022

Region

Worldwide

Survey time period

December 2022

Number of respondents

355 respondents

Method of interview

Online survey

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Statistics on " Marketing personalization worldwide "

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The most important statistics
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Other statistics that may interest you Marketing personalization worldwide

Overview

6

Marketers' perspective

7

Effectiveness

4

Customers' perspective

5

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Topics

Marketing personalization worldwideContent marketingData usage in marketing and advertisingArtificial intelligence (AI) use in marketing Marketing worldwide
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
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  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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