Digital advertising spending of the entertainment industry in the United States was forecast to increase by 7.9 percent in 2022. Retail digital ad spending was projected to increase 12.2 percent, while digital ad spending of consumer packaged goods was forecast to increase 6.1 percent.
Change in digital advertising spending in the United States in 2023, by industry
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Other statistics that may interest you Digital advertising in the United States
Global overview
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U.S. overview
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- Basic Statistic Online advertising revenue in the U.S. 2000-2023
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- Premium Statistic Digital ad spend in the U.S. 2022, by industry
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Formats
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- Basic Statistic Breakdown of U.S. online ad revenue 2023, by format
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Mobile
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- Premium Statistic Mobile ad spend in the U.S. 2010-2022
- Premium Statistic Mobile ad spend in the U.S. 2027-2028, by format
- Premium Statistic Mobile ad spend in the U.S. 2021, by industry
- Premium Statistic Mobile share in digital ad spend in the U.S. 2021, by industry
- Basic Statistic App monetization methods by U.S. publishers 2024
- Premium Statistic Mobile app types where adults notice relevant ads in the U.S. 2021
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Agencies & publishers
5
- Premium Statistic Revenue of digital advertising agencies in the U.S. 2019-2024
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Consumer attitudes
7
- Premium Statistic Attitudes towards online advertising in the U.S. 2024
- Premium Statistic Share of TV viewers feeling positive about having ads aimed at them in the U.S. 2021
- Premium Statistic Information advertisers can use to target ads in the U.S. 2022
- Premium Statistic Attitude towards personalized ads in the U.S. 2022
- Premium Statistic Share of consumers receiving mistargeted ads from brands in the U.S. 2022
- Premium Statistic Platforms where consumers received irrelevant ads in the U.S. 2022
- Premium Statistic Attitudes to ad data ethics in the UK & the U.S. 2022
Further related statistics
19
- Digital display advertising expenditure in Germany 2008-2015
- Digital display advertising expenditure in Finland 2010-2017
- Change in digital advertising spending on selected formats in Peru 2023
- Share of social in digital ad spend in the U.S. 2021-2025
- Digital display advertising expenditure in France 2008-2015
- Digital ad spend in Argentina 2015-2020, by device
- Digital display advertising expenditure in Finland 2008-2015
- Digital ad spend growth in Latin America 2021, by format
- Digital share of advertising spending in Sweden 2012-2024
- Australia: digital ad spend growth 2016
- Expenditure share general display advertising Australia Q2 2016 by sector
- Digital ad spend per person in Mexico 2015-2020
- B2B digital ad spend in the U.S. 2015-2024
- Distribution of advertising spending in Hungary 2022, by channel
- Ad spend of automotive companies South Korea H1 2018, by type
- Digital signage advertising market share in Japan 2023, by segment
- Top airline brands in Brazil 2023, by estimated digital ad spend share
- Distribution of the media spending of the trade sector in Hungary 2020, by store type
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Statistics
- Digital display advertising expenditure in Germany 2008-2015
- Digital display advertising expenditure in Finland 2010-2017
- Change in digital advertising spending on selected formats in Peru 2023
- Share of social in digital ad spend in the U.S. 2021-2025
- Digital display advertising expenditure in France 2008-2015
- Digital ad spend in Argentina 2015-2020, by device
- Digital display advertising expenditure in Finland 2008-2015
- Digital ad spend growth in Latin America 2021, by format
- Digital share of advertising spending in Sweden 2012-2024
- Australia: digital ad spend growth 2016
- Expenditure share general display advertising Australia Q2 2016 by sector
- Digital ad spend per person in Mexico 2015-2020
- B2B digital ad spend in the U.S. 2015-2024
- Distribution of advertising spending in Hungary 2022, by channel
- Ad spend of automotive companies South Korea H1 2018, by type
- Digital signage advertising market share in Japan 2023, by segment
- Top airline brands in Brazil 2023, by estimated digital ad spend share
- Distribution of the media spending of the trade sector in Hungary 2020, by store type
- Costa Rica: largest supermarket digital advertisers 2019
Insider Intelligence. (September 14, 2023). Change in digital advertising spending in the United States in 2023, by industry [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/
Insider Intelligence. "Change in digital advertising spending in the United States in 2023, by industry." Chart. September 14, 2023. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/
Insider Intelligence. (2023). Change in digital advertising spending in the United States in 2023, by industry. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/
Insider Intelligence. "Change in Digital Advertising Spending in The United States in 2023, by Industry." Statista, Statista Inc., 14 Sep 2023, https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/
Insider Intelligence, Change in digital advertising spending in the United States in 2023, by industry Statista, https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/ (last visited May 21, 2024)
Change in digital advertising spending in the United States in 2023, by industry [Graph], Insider Intelligence, September 14, 2023. [Online]. Available: https://www.statista.com/statistics/273616/digital-ad-spend-in-the-us-by-format/