Most purchased mother and baby products in stores in China 2022

Published by
Xin Ou,
Feb 23, 2024
In a survey conducted among Chinese parents in 2022, about 40 percent reported that they had purchased baby formula offline. Around 35 percent of respondents said they had bought diapers in a brick-and-mortar store.

Most favored maternity and childcare product categories in physical stores in China in 2022

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Release date

August 2022

Region

China

Survey time period

2022

Number of respondents

1,919 respondents

Age group

20-40 years

Supplementary notes

The survey was conducted nationwide among respondents from China's tier-1 to tier-5 cities.

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Statistics on " Maternity and childcare product industry in China "

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Other statistics that may interest you Maternity and childcare product industry in China

Overview

5

Infant food

6

Diapers

6

Other products

4

Distribution channels

5

Consumer perspective

5

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Topics

Maternity and childcare product industry in ChinaBaby care market in the U.S.E-Commerce in ChinaRetail industry in ChinaDemographics of China
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